Product Reviews
"Mastering Google Adwords"
By Ashwin Iddya
Here are the "Mastering Google Adwords" reviews from around
the web....
Webmaster Reference gives this ebook a rating of 4 out of 5.
Read
the entire review here.
Webwinz.com provides a summary of the Mastering Adwords ebook
but doesn't really give a rating.
Read
the entire review here.
My 2 Cents
First of all, I had a difficult time finding reviews of "Mastering
Google Adwords" anywhere on the web. (Hmmmmm, I wonder if this tells
you something.)
This is the first Adwords ebook I bought when I was trying to understand
how Google Adwords worked. I'm not sure what convinced me to buy the book
but it was probably the low price (at the time).
I was also considering Perry
Marshall's Definitive Guide to Adwords and Andrew Goodman's "Google
AdWords: 21 Pay-Per-Click Campaign Secrets Your Competition Doesn't Know"
when I bought this ebook but the other two courses were more than I wanted
to pay.
Unfortunately, I should have saved my money by not buying Iddya's ebook.
"Mastering Google Adwords" left me wanting more after reading
it. It seemed to skim the surface of Adwords but didn't really give me
the why's and why not's that I wanted.
My advice: skip this ebook in favor of Perry
Marshall's or Andrew
Goodman's.
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** Side Note **
Here is a comment from a discussion forum about Andrew's book:
"I have both editions of Goodman's
book but haven't read the second one yet. I used the first book
almost exclusively to build campaigns for 2 sites and it worked
like a dream. It is clear, comprehensive and easy to use as a reference
- I recommend it."
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I give Mastering Google Adwords a rating of 1 out of 5 knuckleheads
based on the high-level summary approach this ebook takes.
Positives:
- Low price (at the time).
Negatives:
- Leaves you wanting to know more about Google Adwords - but in a BAD
WAY!
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